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Ideal Image Formats


There are certain file types that work best for high quality merchandise printing. Below is a list of what works best and how you can acquire it.

Vector Based Imagery

The ideal image for printing is a vector based file, meaning it doesn't have a specific resolution and maintains its quality at any size. Vector files are usually used for logos and more simplistic designs, which is ideal for almost all merchandise printing. Common vector file formats include: 

  • Adobe Illustrator Files (.ai)
  • Portable Document Format (.pdf)
  • Encapsulated PostScript (.eps)
  • Scalable Vector Graphics (.svg)

Most design or marketing departments have vector logo files on hand. If you're creating a design from scratch we recommend using a program that is vector based, like Adobe Illustrator.

Pixel Based Imagery

In most cases pixel based imagery doesn't work ideally for merchandise printing. The only exception are high-resolution PNGs that have a transparent background. If your file is a JPG, Gif, or 8-Bit PNG we recommend trying to get the vector version of it.

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